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  • New: Accessory Bundles

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  • "The only thing that separates us from the animals is our ability to accessorize." -Clairee

  • Steel Magnolias

New: Accessory Bundles

save 40% off SHOP bundles

"The only thing that separates us from the animals is our ability to accessorize." -Clairee

Steel Magnolias Accessorize here

Enchanting Reverie

Staff Picks: Spring Dresses

  • Kaylee Dress
    Regular price
    from $37.97
    Sale price
    from $37.97
    Regular price
    $75.00
    Unit price
    per 
    Sold out
  • Jaclyn Dress
    Regular price
    from $30.97
    Sale price
    from $30.97
    Regular price
    $60.00
    Unit price
    per 
    Sold out
  • Sadie Dress
    Regular price
    from $22.97
    Sale price
    from $22.97
    Regular price
    $45.00
    Unit price
    per 
    Sold out
  • Extended Megan Dress
    Regular price
    from $30.97
    Sale price
    from $30.97
    Regular price
    $60.00
    Unit price
    per 
    Sold out

Explore effortlessly.

explore summer

  • Leilani Top
    Regular price
    from $22.97
    Sale price
    from $22.97
    Regular price
    $45.00
    Unit price
    per 
    Sold out
  • Marina Shorts
    Regular price
    from $35.97
    Sale price
    from $35.97
    Regular price
    $70.00
    Unit price
    per 
    Sold out
  • Isla Dress
    Regular price
    $50.97
    Sale price
    $50.97
    Regular price
    $100.00
    Unit price
    per 
    Sold out
  • Ula Top
    Regular price
    from $45.97
    Sale price
    from $45.97
    Regular price
    $90.00
    Unit price
    per 
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The

RESORT

Collection

shop the one size poncho

Poppy + Pout

shop poppy + pout

  • Poppy & Pout Lip Balm
    Regular price
    $12.00
    Sale price
    $12.00
    Regular price
    Unit price
    per 
    Sold out
  • Poppy & Pout Lip Tint
    Regular price
    $15.00
    Sale price
    $15.00
    Regular price
    Unit price
    per 
    Sold out

in love...

with modish mini

shop girls 6-14

Fashion. For Real life.

"So Annette and staff are incredible!!! We spent 2 hours trying on clothes and they totally helped us with outfits, pulled clothes and gave suggestions!!
The BEST place to shop!!
Great point/discount program too!!So Annette and staff are incredible!!! We spent 2 hours trying on clothes and they totally helped us with outfits, pulled clothes and gave suggestions!!
The BEST place to shop!!
Great point/discount program too!!"

Caryl

"I treated myself to some retail therapy in my sweet town the other day. Now, there is shopping and then there is an experience that is so different than the usual kind of shopping. It's a feeling of being accepted, of belonging, of intimacy, of feeling like you matter. My time in Modish made me feel all of this and more. Stephanie, your integrity, your infectious smile, your ability to make all who walk through your door feel like family are only a tip of the iceberg in your amazingness. Thank you for always helping me feel so beautiful!"

Robyn

"I NEVER post reviews, but after just departing Modish--with some fabulous clothing in hand, I might add!--I felt compelled to write this one. Its clothing is well-made, affordable, fashionable, and fun, as are its footwear and accessories. And its friendly staff knows their stuff when it comes to women's fashion. We are so fortunate to have this top-notch clothing boutique in Decorah--I cannot recommend it enough!"

Sara